Cybersecurity Ventures lately requested AI “Why use YouTube for advertising?” and it replied “YouTube is a robust advertising device due to its huge consumer base, excessive engagement charges with video content material, and talent to spice up model consciousness, drive visitors, and construct belief by instructional and interesting content material, all whereas leveraging the ability of Google’s search engine.”
Living proof: If a CISO, IT chief, journalist, or anybody else making the pilgrimage to this yr’s RSA Convention 2025, needs to know how a lot ransomware prices earlier than grilling exhibitors on the subject, then they’re more likely to do a Google search on “ransomware price” to search out the reply.
Earlier this month, Cybercrime Journal launched a one-minute video “International Ransomware Injury Prices Predicted To Hit $57 Billion Yearly In 2025” and inside per week, a Google search on “ransomware price” exhibits the video on the primary web page outcomes with a clickable thumbnail picture and a play button. That video had greater than 500,000 views after per week, and by the point anybody reads this weblog submit on the RSAC Convention website, it ought to eclipse a million views.
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